Chief Executives vs Marketing Managers

Side-by-side salary and career comparison using Bureau of Labor Statistics data.

Chief Executives

$213,990

median annual salary

Marketing Managers

$166,790

median annual salary

Chief Executives earns $47,200 more per year (28% higher)

This side-by-side compares Chief Executives (SOC 11-1011) against Marketing Managers (SOC 11-2021) using BLS Occupational Employment and Wage Statistics from May 2025 plus BLS Employment Projections covering 2023–2033. The national median pay gap is $47,200/year (28%), favoring Chief Executives. Total U.S. employment sits at 204,350 for Chief Executives and 395,240 for Marketing Managers, which matters when judging how competitive the market is on either side.

Career trajectory diverges as well: BLS projects Chief Executives employment to change +4.3% through 2033 versus +6.6% for Marketing Managers, a difference of 2.3 percentage points. Annual openings (growth + replacement combined) are projected at 22.2 for Chief Executives against 34.3 for Marketing Managers.

Salary comparisons mask enormous state-level variation. This page's state-by-state table shows where each occupation pays best relative to the other — 44 states have reported wage data for both occupations, and the top-paying metros can exceed the national median by 20-40%. When weighing these two careers, look past the headline median: check the 10th-to-90th percentile spread to understand ceiling and floor, compare the state where you actually want to live, factor in the educational and experience investment required to enter, and keep in mind that BLS wage data excludes employer benefits, stock options, tips, and bonuses which can shift total compensation by 20-40%. Both sides of this comparison link through to full national profiles where you can run those deeper checks before making a career decision.

Salary & Career Comparison

Metric Chief Executives Marketing Managers
Median Salary $213,990 $166,790
Median Hourly $102.88/hr $80.19/hr
Mean Salary $269,630 $177,770
10th Percentile $75,700 $90,260
90th Percentile $507,730 $293,610
Total Employment 204,350 395,240
Job Growth (2023–2033) +4.3% +6.6%
Annual Openings 22.2 34.3
Education Bachelor's degree Bachelor's degree
Work Experience 5 years or more 5 years or more

Salary by State

States where both occupations have reported wage data, sorted by salary difference.

State Chief Executives Marketing Managers Difference
Oregon $341,630 $161,560 +$180,070
Illinois $331,920 $162,860 +$169,060
Washington $339,810 $172,270 +$167,540
Hawaii $281,640 $117,770 +$163,870
North Carolina $314,290 $165,480 +$148,810
New Jersey $310,440 $180,040 +$130,400
Connecticut $295,120 $169,240 +$125,880
Virginia $310,740 $187,820 +$122,920
Indiana $254,180 $136,260 +$117,920
Michigan $255,560 $138,510 +$117,050
South Dakota $280,900 $167,750 +$113,150
Texas $257,850 $147,880 +$109,970
Nebraska $214,680 $110,570 +$104,110
Maryland $248,660 $154,160 +$94,500
Pennsylvania $232,560 $150,810 +$81,750
Iowa $211,190 $131,120 +$80,070
New York $257,980 $181,200 +$76,780
Wisconsin $208,350 $133,600 +$74,750
Tennessee $198,830 $131,990 +$66,840
West Virginia $151,950 $98,750 +$53,200

Showing top 20 of 44 states.

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Source: U.S. Bureau of Labor Statistics — Occupational Employment and Wage Statistics (May 2025 release). Salary figures are annual medians and percentile bands published by BLS.

Common Questions

Which pays more, Chief Executives or Marketing Managers?
Chief Executives pays more, with a median annual salary of $213,990 compared to $166,790 — a difference of $47,200 per year.
Which has better job outlook?
Marketing Managers has faster projected growth at 6.6% from 2023 to 2033, compared to 4.3% for Chief Executives.
Where does this data come from?
All salary data comes from the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2025 release. Job outlook data comes from the BLS Employment Projections program covering 2023-2033.

Last updated: May 2025 (BLS OEWS annual release). Source: Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025.

Related

Data sourced from the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) program. See our methodology for details. Source: BLS OEWS national median annual wages, percentiles, and employment totals.