11 Series · SOC 11-2011
Advertising and Promotions Managers Salary
National pay, percentile range, growth outlook, and state-by-state detail from the U.S. Bureau of Labor Statistics OEWS survey (May 2025).
- $133,660
- Median / year
- $286,240
- Top 10% earn
- -2.2%
- Growth '23–'33
- 21,470
- US workers
Advertising and Promotions Managers earn a median of $133,660 per year.
According to the U.S. Bureau of Labor Statistics OEWS survey, the median annual wage is $133,660, based on the most recent survey of employers. Reported pay ranges from $63,300 (10th percentile) to $286,240 (90th percentile) nationally, across roughly 21,470 US workers. New York pays the most ($173,700), since pay varies by state and metro area.
The pay verdict
Advertising and Promotions Managers earn a median of $133,660, putting them among the better-paid US occupations and higher than 93% of the 825 occupations with a published BLS median. Within Management, it ranks #13 of 37 by median pay. Employment is projected to fall 2.2% by 2033.
- $133,660
- Median annual wage
- Top 7%
- of 825 US occupations with published wages
- #13 of 37
- in Management
- 4.5×
- 90th-to-10th pay spread
Highest-paying state: New York at $173,700. Typical entry-level education: Bachelor's degree.
Advertising and Promotions Managers (SOC 11-2011) pays a national median of $133,660 per year according to the BLS Occupational Employment and Wage Statistics survey released in May 2025. Full-range compensation stretches from $63,300 at the 10th percentile to $286,240 at the 90th, with a mean of $154,280 indicating a right-skew where top earners pull the average above the midpoint. An estimated 21,470 Americans work in this occupation across 38 reporting states and 67 metro areas.
BLS Employment Projections forecast a -2.2% change in employment from 2024 to 2034, which the agency classifies as declining relative to the 5% all-occupations baseline. About 2,100 openings are projected per year, combining new positions with replacement needs from retirements and occupation-switchers. Typical entry-level preparation is Bachelor's degree, with less than 5 years of prior experience generally required. The BLS Census of Fatal Occupational Injuries (CFOI) and Survey of Occupational Injuries and Illnesses (SOII) produce a workplace-safety grade of A for this role, with a fatality rate of 2.8 per 100,000 and injury rate of 0.8 per 100.
Geographic variation matters as much as the headline median. New York pays the highest state median at $173,700, which is +30% above the national figure. The top metro is San Francisco-Oakland-Fremont, CA at $181,250 - metro premiums typically reflect higher cost of living, industry concentration, or specialized employer demand. When using this page for negotiation or career planning, pair the national median with the state and metro rows below, remember that BLS wages exclude benefits, bonuses, and overtime, and revisit after each May OEWS release since percentiles shift with cost-of-living cycles and industry demand. See our methodology for exactly how these figures are sourced, computed, and verified.
Median Salary
$133,660
per year
Median Hourly
$64.26/hr
per hour
Mean Salary
$154,280
average
Employment
21,470
jobs nationwide
How does this pay compare nationally?
Where Advertising and Promotions Managers pay sits nationally
Median annual wage vs. 825 detailed BLS occupations with a published median
$133,660 Top 7% higher than 93% of 825 US occupations
Each bar is a $20K-wide band; taller bars hold more US occupations. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Bureau of Labor Statistics, OEWS · May 2025
Does this job pay well and grow?
Each dot is a 11-series occupation, placed by projected 2024–2034 growth and median pay. The highlighted dot is Advertising and Promotions Managers; the upper-right quadrant is the sweet spot (high pay + fast growth).
Among 25 11-series occupations with growth data, Advertising and Promotions Managers sits on the slower-growing side at -2.2% growth and $133,660 median pay.
Source: U.S. Bureau of Labor Statistics, OEWS (wages, May 2025) and Employment Projections (2024–2034).
Job Outlook (2024–2034)
Projected Growth
-2.2%
Declining
Annual Openings
2,100
per year (projected)
Typical Education
Bachelor's degree
Work Experience
Less than 5 years
Source: BLS Employment Projections, 2024–2034
Workplace Safety
All safety ratings →Very Safe
Safety Grade (BLS 2023)
Fatality Rate
2.8/100K
Injury Rate
0.8/100
Danger Index
4.6/100
Source: BLS Census of Fatal Occupational Injuries (CFOI) & Survey of Occupational Injuries and Illnesses (SOII), 2023
Career Intelligence
Skills, knowledge, and tasks most important for Advertising and Promotions Managers roles, ranked by importance. Source: O*NET.
Top Skills
Knowledge Areas
Key Tasks
- ▸ Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
- ▸ Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications.
- ▸ Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
- ▸ Manage sales team, including setting goals, providing incentives, and evaluating employee performance.
- ▸ Coordinate with the media to disseminate advertising.
- ▸ Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
- ▸ Plan and execute advertising policies and strategies for organizations.
- ▸ Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
- ▸ Prepare and negotiate advertising and sales contracts.
- ▸ Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.
Source: O*NET Online, National Center for O*NET Development. Data represents typical importance ratings for this occupation.
Salary Range
Annual Salary Distribution
Hourly Rate Distribution
10th Percentile
$63,300
25th Percentile
$91,370
Median
$133,660
75th Percentile
$201,050
90th Percentile
$286,240
Salary by State
Highest Paying States
View all 38 states →
| # | State | Median Salary | vs National |
|---|---|---|---|
| 1 | New York | $173,700 | +30% above national |
| 2 | Illinois | $167,330 | +25% above national |
| 3 | California | $167,230 | +25% above national |
| 4 | New Jersey | $165,390 | +24% above national |
| 5 | Colorado | $164,990 | +23% above national |
| 6 | Washington | $163,380 | +22% above national |
| 7 | Massachusetts | $163,090 | +22% above national |
| 8 | Rhode Island | $157,890 | +18% above national |
| 9 | South Carolina | $156,300 | +17% above national |
| 10 | Oregon | $154,490 | +16% above national |
| 11 | Kansas | $148,560 | +11% above national |
| 12 | Virginia | $148,400 | +11% above national |
| 13 | District of Columbia | $143,040 | +7% above national |
| 14 | Georgia | $133,810 | same as national |
| 15 | Montana | $131,770 | 1% below national |
| 16 | Wisconsin | $131,530 | 2% below national |
| 17 | Connecticut | $129,280 | 3% below national |
| 18 | Minnesota | $126,920 | 5% below national |
| 19 | Pennsylvania | $122,940 | 8% below national |
| 20 | North Carolina | $121,730 | 9% below national |
| 21 | New Hampshire | $120,530 | 10% below national |
| 22 | Indiana | $113,930 | 15% below national |
| 23 | Iowa | $108,890 | 19% below national |
| 24 | Maryland | $107,380 | 20% below national |
| 25 | Kentucky | $107,030 | 20% below national |
| 26 | Nebraska | $106,380 | 20% below national |
| 27 | Maine | $106,280 | 20% below national |
| 28 | Texas | $104,170 | 22% below national |
| 29 | Ohio | $102,110 | 24% below national |
| 30 | Michigan | $101,610 | 24% below national |
| 31 | Tennessee | $98,170 | 27% below national |
| 32 | Missouri | $81,520 | 39% below national |
| 33 | Idaho | $80,680 | 40% below national |
| 34 | Louisiana | $78,810 | 41% below national |
| 35 | Arkansas | $74,880 | 44% below national |
| 36 | Puerto Rico | $68,620 | 49% below national |
| 37 | Mississippi | $66,520 | 50% below national |
| 38 | Alabama | $64,640 | 52% below national |
Salary by Metro Area
Highest Paying Metros
View all 67 metro areas →
| # | Metro Area | Median Salary | vs National |
|---|---|---|---|
| 1 | San Francisco-Oakland-Fremont, CA | $181,250 | +36% above national |
| 2 | San Jose-Sunnyvale-Santa Clara, CA | $180,500 | +35% above national |
| 3 | New York-Newark-Jersey City, NY-NJ | $174,390 | +30% above national |
| 4 | Boston-Cambridge-Newton, MA-NH | $173,020 | +29% above national |
| 5 | Charleston-North Charleston, SC | $170,000 | +27% above national |
| 6 | Los Angeles-Long Beach-Anaheim, CA | $167,930 | +26% above national |
| 7 | Chicago-Naperville-Elgin, IL-IN | $166,390 | +24% above national |
| 8 | Denver-Aurora-Centennial, CO | $165,000 | +23% above national |
| 9 | Seattle-Tacoma-Bellevue, WA | $163,380 | +22% above national |
| 10 | Richmond, VA | $161,040 | +20% above national |
| 11 | Columbia, SC | $159,950 | +20% above national |
| 12 | Providence-Warwick, RI-MA | $157,890 | +18% above national |
| 13 | Buffalo-Cheektowaga, NY | $156,500 | +17% above national |
| 14 | Portland-Vancouver-Hillsboro, OR-WA | $154,490 | +16% above national |
| 15 | Greenville-Anderson-Greer, SC | $150,000 | +12% above national |
| 16 | Atlanta-Sandy Springs-Roswell, GA | $146,560 | +10% above national |
| 17 | Philadelphia-Camden-Wilmington, PA-NJ-DE-MD | $146,510 | +10% above national |
| 18 | Milwaukee-Waukesha, WI | $144,960 | +8% above national |
| 19 | Bridgeport-Stamford-Danbury, CT | $143,450 | +7% above national |
| 20 | Washington-Arlington-Alexandria, DC-VA-MD-WV | $143,040 | +7% above national |
| 21 | Cleveland, OH | $137,970 | +3% above national |
| 22 | San Diego-Chula Vista-Carlsbad, CA | $137,050 | +3% above national |
| 23 | Minneapolis-St. Paul-Bloomington, MN-WI | $132,050 | 1% below national |
| 24 | Columbus, OH | $131,050 | 2% below national |
| 25 | Sacramento-Roseville-Folsom, CA | $126,990 | 5% below national |
| 26 | Charlotte-Concord-Gastonia, NC-SC | $125,180 | 6% below national |
| 27 | Harrisburg-Carlisle, PA | $124,930 | 7% below national |
| 28 | Austin-Round Rock-San Marcos, TX | $123,360 | 8% below national |
| 29 | Hartford-West Hartford-East Hartford, CT | $123,170 | 8% below national |
| 30 | Cincinnati, OH-KY-IN | $122,750 | 8% below national |
| 31 | Riverside-San Bernardino-Ontario, CA | $122,410 | 8% below national |
| 32 | Albuquerque, NM | $121,810 | 9% below national |
| 33 | Raleigh-Cary, NC | $121,730 | 9% below national |
| 34 | Allentown-Bethlehem-Easton, PA-NJ | $121,490 | 9% below national |
| 35 | Eugene-Springfield, OR | $118,490 | 11% below national |
| 36 | Louisville/Jefferson County, KY-IN | $117,010 | 12% below national |
| 37 | Indianapolis-Carmel-Greenwood, IN | $116,200 | 13% below national |
| 38 | Des Moines-West Des Moines, IA | $115,900 | 13% below national |
| 39 | Albany-Schenectady-Troy, NY | $114,990 | 14% below national |
| 40 | Lancaster, PA | $114,670 | 14% below national |
| 41 | Portland-South Portland, ME | $113,040 | 15% below national |
| 42 | Baltimore-Columbia-Towson, MD | $111,890 | 16% below national |
| 43 | North Port-Bradenton-Sarasota, FL | $109,200 | 18% below national |
| 44 | Dallas-Fort Worth-Arlington, TX | $108,690 | 19% below national |
| 45 | Tampa-St. Petersburg-Clearwater, FL | $106,330 | 20% below national |
| 46 | San Antonio-New Braunfels, TX | $104,980 | 21% below national |
| 47 | Detroit-Warren-Dearborn, MI | $104,020 | 22% below national |
| 48 | Memphis, TN-MS-AR | $104,000 | 22% below national |
| 49 | Kansas City, MO-KS | $103,120 | 23% below national |
| 50 | Knoxville, TN | $101,850 | 24% below national |
| 51 | Lexington-Fayette, KY | $101,340 | 24% below national |
| 52 | Omaha, NE-IA | $97,250 | 27% below national |
| 53 | Baton Rouge, LA | $94,250 | 29% below national |
| 54 | El Paso, TX | $91,940 | 31% below national |
| 55 | Houston-Pasadena-The Woodlands, TX | $91,900 | 31% below national |
| 56 | Jacksonville, FL | $90,840 | 32% below national |
| 57 | Fayetteville-Springdale-Rogers, AR | $89,990 | 33% below national |
| 58 | Orlando-Kissimmee-Sanford, FL | $89,940 | 33% below national |
| 59 | Las Vegas-Henderson-North Las Vegas, NV | $81,960 | 39% below national |
| 60 | St. Louis, MO-IL | $81,660 | 39% below national |
| 61 | Boise City, ID | $80,680 | 40% below national |
| 62 | Urban Honolulu, HI | $78,460 | 41% below national |
| 63 | Nashville-Davidson--Murfreesboro--Franklin, TN | $78,170 | 42% below national |
| 64 | Pittsburgh, PA | $71,150 | 47% below national |
| 65 | San Juan-Bayamon-Caguas, PR | $70,500 | 47% below national |
| 66 | Jackson, MS | $67,600 | 49% below national |
| 67 | Little Rock-North Little Rock-Conway, AR | $64,990 | 51% below national |
Similar Occupations in the Same Category
Other roles in SOC major group 11 (management) with comparable pay and career paths.
Frequently Asked Questions
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What to do with this data
How to use Advertising and Promotions Managers pay figures in a real decision
- For an experienced offer, anchor on the 75th percentile (about $201,050/year), not the median. The median marks the middle worker; the upper quartile is the realistic target with strong experience. Salary calculator
- Location moves pay significantly: New York leads at $173,700/year for this role. Weigh state pay against local cost of living before relocating or negotiating remote. Pay by state
- Compare this occupation against similar roles before you decide, so you are reading the pay band in context rather than in isolation. Compare jobs
These are BLS survey estimates for the occupation, not a salary offer or a prediction for any individual. Your pay depends on experience, employer, exact role, and location.
Every figure on WageDex is rendered directly from U.S. Bureau of Labor Statistics wage data, no number is typed in by an editor. This occupation's figures are computed directly from the BLS OEWS and Employment Projections datasets, nothing is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of May 2025.
This page is for informational purposes only and does not constitute financial or career advice. Actual pay for a specific role, employer, or offer may differ from these national/state figures, consult a qualified career counselor, recruiter, or financial advisor before making decisions based on this data.