BLS metro-level wage data places Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel pay in Cape Girardeau, MO-IL at a median of $48,510 per year ($23.32/hr/hour), drawn from the OEWS May 2025 release for this Metropolitan Statistical Area. Compared to the national median of $69,990, Cape Girardeau pays 31% below, which typically tracks with a lower local cost of living or smaller specialized-employer cluster. Approximately 180 sales representatives of services, except advertising, insurance, financial services, and travels are employed across the Cape Girardeau MSA in SOC 41-3091.

The Cape Girardeau pay distribution spans from $31,610 at the 10th percentile to $104,230 at the 90th — a 3.3× spread that reflects experience tenure, specialization, employer size, and the difference between public-sector, nonprofit, and private-sector compensation inside the metro. The 25th percentile sits at $36,810 and the 75th at $76,380, so half of Cape Girardeau-based sales representatives of services, except advertising, insurance, financial services, and travels earn within that middle band.

Metro figures capture where you actually work, not just where you live — which matters for commuters. BLS draws metro boundaries from the OMB MSA definitions, so Cape Girardeau, MO-IL covers the central city plus outlying counties tied to the metro economically. Remember that OEWS wages reflect base pay only: employer-provided health insurance, retirement matches, stock options, signing bonuses, overtime, and tips are excluded and can add 20-40% to real total compensation. Before using this metro median as a negotiation anchor, triangulate against the same occupation's national profile (linked below), its state-wide MO data, and peer-metro comparisons — a median is a starting point, not a ceiling.