Paducah, KY-IL · SOC 13-1161

Market Research Analysts and Marketing Specialists in the Paducah Metro

Metro area salary data from the Bureau of Labor Statistics (May 2025)

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Geography used: wage and employment figures cover the full Paducah, KY-IL BLS wage area, not only its central city; the comparison figure is the United States national estimate. Verify with the BLS OEWS source tables.

Median Salary

$60,720

per year in the Paducah metro

23% below

National Median

$78,760

per year nationally

Hourly Rate

$29.19/hr

median hourly

Employment

150

jobs in the Paducah metro

The Paducah pay distribution spans from $37,310 at the 10th percentile to $105,180 at the 90th, a 2.8× observed spread. Differences in specialization, employer, sector, location, credentials, schedule, and experience may all contribute, but OEWS does not isolate their effects. The 25th percentile sits at $43,840 and the 75th at $70,220, so half of Paducah-based market research analysts and marketing specialists earn within that middle band.

Metro figures use establishment work location, not worker residence. BLS draws metro boundaries from the OMB MSA definitions, so Paducah, KY-IL covers the central city plus outlying counties tied to the metro economically. OEWS includes straight-time pay, tips, commissions, incentive pay, and production bonuses. It excludes employer health and retirement benefits, overtime premiums, stock compensation, signing bonuses, and other nonproduction bonuses. The same occupation's national profile, statewide KY estimate, and peer-metro rows provide distinct geographic comparisons. A published median is a benchmark, not a prediction or ceiling for one worker.

Salary Range in the Paducah Metro

Annual Salary Distribution

10th$37,310
25th$43,840
Median$60,720
75th$70,220
90th$105,180

Top Paying Jobs in Paducah

Small sample marks a row whose BLS estimate rests on fewer than 100 workers. It is still a published figure, but BLS reports more sampling error for cells this small: the median relative standard error of the mean wage is 3.4% under 100 workers against 2.1% at 100 or more (May 2025 metro estimates). Small gaps in rank between neighbouring rows may not be meaningful.

Similar Occupations in Paducah

Other roles inside the Paducah, KY-IL MSA from the same SOC major group.

How much do Market Research Analysts and Marketing Specialists make in the Paducah metro area?

How much do Market Research Analysts and Marketing Specialists make in the Paducah metro area? ▼
The median annual salary for Market Research Analysts and Marketing Specialists in Paducah, KY-IL is $60,720 ($29.19/hour). The salary range spans from $37,310 at the 10th percentile to $105,180 at the 90th percentile.
How does Market Research Analysts and Marketing Specialists pay in the Paducah metro compare nationally? ▼
Market Research Analysts and Marketing Specialists pay in Paducah, KY-IL is 23% below the national median of $78,760. There are approximately 150 Market Research Analysts and Marketing Specialists jobs in this metro area.

Last updated: May 2025 (BLS OEWS annual release). Source: U.S. Bureau of Labor Statistics, OEWS May 2025.

Source data and WageDex calculations are identified in context on this page. Wage figures are computed directly from BLS OEWS data for the full Paducah, KY-IL wage area. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of May 2025.