Dalton, GA · SOC 13-1161

Market Research Analysts and Marketing Specialists in the Dalton Metro

Metro area salary data from the Bureau of Labor Statistics (May 2025)

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Geography used: wage and employment figures cover the full Dalton, GA BLS wage area, not only its central city; the comparison figure is the United States national estimate. Verify with the BLS OEWS source tables.

Median Salary

$79,040

per year in the Dalton metro

same as

National Median

$78,760

per year nationally

Hourly Rate

$38.00/hr

median hourly

Employment

260

jobs in the Dalton metro

The Dalton pay distribution spans from $46,240 at the 10th percentile to $145,870 at the 90th, a 3.2× observed spread. Differences in specialization, employer, sector, location, credentials, schedule, and experience may all contribute, but OEWS does not isolate their effects. The 25th percentile sits at $54,600 and the 75th at $129,580, so half of Dalton-based market research analysts and marketing specialists earn within that middle band.

Metro figures use establishment work location, not worker residence. BLS draws metro boundaries from the OMB MSA definitions, so Dalton, GA covers the central city plus outlying counties tied to the metro economically. OEWS includes straight-time pay, tips, commissions, incentive pay, and production bonuses. It excludes employer health and retirement benefits, overtime premiums, stock compensation, signing bonuses, and other nonproduction bonuses. The same occupation's national profile, statewide GA estimate, and peer-metro rows provide distinct geographic comparisons. A published median is a benchmark, not a prediction or ceiling for one worker.

Salary Range in the Dalton Metro

Annual Salary Distribution

10th$46,240
25th$54,600
Median$79,040
75th$129,580
90th$145,870

Top Paying Jobs in Dalton

Small sample marks a row whose BLS estimate rests on fewer than 100 workers. It is still a published figure, but BLS reports more sampling error for cells this small: the median relative standard error of the mean wage is 3.4% under 100 workers against 2.1% at 100 or more (May 2025 metro estimates). Small gaps in rank between neighbouring rows may not be meaningful.

Similar Occupations in Dalton

Other roles inside the Dalton, GA MSA from the same SOC major group.

How much do Market Research Analysts and Marketing Specialists make in the Dalton metro area?

How much do Market Research Analysts and Marketing Specialists make in the Dalton metro area? ▼
The median annual salary for Market Research Analysts and Marketing Specialists in Dalton, GA is $79,040 ($38.00/hour). The salary range spans from $46,240 at the 10th percentile to $145,870 at the 90th percentile.
How does Market Research Analysts and Marketing Specialists pay in the Dalton metro compare nationally? ▼
Market Research Analysts and Marketing Specialists pay in Dalton, GA is same as the national median of $78,760. There are approximately 260 Market Research Analysts and Marketing Specialists jobs in this metro area.

Last updated: May 2025 (BLS OEWS annual release). Source: U.S. Bureau of Labor Statistics, OEWS May 2025.

Source data and WageDex calculations are identified in context on this page. Wage figures are computed directly from BLS OEWS data for the full Dalton, GA wage area. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of May 2025.